JINRO’s Kmmunity partners in Philippines

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Have you heard of the term Kmmunity? 

Apparently, this term is well-known and used by the Filipinos which means Korean Community in general. It is a term that target Filipinos who are fond by the K-Culture. The Kmmunity in Philippines is up to trend as there is also a JINRO Kmmunity in the Philippines.

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The JINRO Kmmunity is a partnership between HITEJINRO Philippines and the renowned K-Pop Facebook groups. These Kmmunities create posts that expose about any JINRO’s product features and create humor posts involving JINRO with a hint of K-Drama in the mix. These Facebook groups post a doze of entertaining contents regarding to K-Culture so that viewers can always get up to date with the latest K-Entertainment news and trends.

The collaboration between JINRO and these Kmmunity Facebook groups are to promote JINRO soju in their social medias as the go-to alcohol drink. The groups promote JINRO Philippines social media accounts as well to get the latest updates about JINRO products. 

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Here are some of the iconic scenes you see in K-Drama. For example, when Park Saeroyi from “Itaewon Class” gets drunk while drinking JINRO soju with his DanBam crew. One of the Kmmunity Facebook group named Daebak Oppa created a post with JINRO product referring that even after reviewing the whole night for exam but still fail, so let’s drink JINRO soju to that. Another iconic scene is when Kim Bok Ju from “Weightlifting Fairy Kim Bok Ju” drinks JINRO soju while repeating the story of how she fell in love with her crush, Jeong Joo-hyuk’s brother that wasn’t into her. She was explaining that it was because of a dressing table she met Joo-hyuk’s brother and falls in love with him but didn’t love her back. She asked Joo-hyuk to be responsible for it. Kmmunity Kdramabuzz created a post with JINRO product referring that it’s exam review and in need for a drink.

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As partners for the JINRO Kmmunity Facebook group, they must post at least 5 posts per week including K-Culture contents or JINRO product related content with a mixture of K-Drama hint. Some of the Kmmunity Facebook groups like Saranghaeyo Oppa and K-Dramaland.tv have been posting interesting JINRO contents like maze content to pick your favorite JINRO soju to drink today or when you see images of fried chicken, room-tent (pocha) and karaoke (noraebang), you will definitely think of JINRO soju. I must admit, when I looked at the images of that, the first thing that came in my mind was JINRO soju and how much I’m craving it right now.

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Here are the Kmmunity Partners Facebook groups that has been collaborating with JINRO.

1. Oppa Academy (477k followers)
2. Daebak Oppa (377k followers)
3. The Saranghae Oppa (640k followers)
4. Kdrama House (421k followers)
5. Kdramabuzz (1.9m followers)
6. K-Dramaland.tv (2.5m followers)
7. Oppaland (310k followers)
8. Saranghaeyo Oppa (1.6m followers)
9. Annyeong Oppa (921k followers)

Stay tune for more exciting latest trends about JINRO products on these Kmmunity Facebook groups or you can visit our JINRO Philippine Facebook and Instagram page to find out more.

If you guys are interested, you can find the products by checking out this link below for more information: https://hitejinroph.com/